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Getting your life coaching certification is an easy task. The hard part is getting your first client. If you have no idea where to start, you might be at a loss over what needs to be done and what needs to be avoided.
If this is your first time looking for a client, there are a couple of tips to help ensure you never run out of clients.
Offer Free Coaching Packages
If you are stuck on how to get life coaching clients, try doing it for free. While it might seem contradictory, it will go a long way to make people pay attention to your business. You can have an offer of a month or two of free coaching and have clients sign up. Once they see that you provide quality service, most of them will come on board and start paying for services. It might not work for every client, but most people will give you a try for free before paying you money for your services.
Have an Online Presence
Most people in this generation are on social media platforms, which is a great place to go if you are looking for clients. Use social media platforms to reach out to as many clients as possible. Ensure your platforms offer useful insights to potential clients. Give them information that will make them want to learn more. That way, they can sign up to work with you and will pay for your service.
Figure Out Your Niche
While you might start as a life coach in every area, you need to find your niche. You can work as a life coach in many places, and identifying the industry that suits you will ensure you focus your attention there. Once you know the area you want to work in, you can tailor your services to suit that group of people. Not having a niche in mind will work against you since you will keep on making mistakes with your services.
Have a Blog or Podcast
So many people listen to podcasts and read blogs, and you can use that to your advantage. Start a podcast or blog and offer helpful tips for your clients. Make them want to stay on or sign up and learn from you. Podcasts are also a great way to answer questions that clients leave on your blog posts. With these platforms, your online clients get to know that you are an actual person, and you do listen to what they say. It will draw in clients who will pay for your coaching services.
Have Different Life Coaching Packages
Working with clients will make you realize that they all have different goals. As such, you cannot have a single package for them all. Take your time and budget for your clients based on their needs. By doing this, you will ensure that your clients still get your services without you having to worry about spending too much. You can also offer personalized services for clients that might need them. Your payment packages will not lock anyone out who might want to pay for the services but cannot afford your current prices.
If you are on social media, you can pay for ads on several platforms. It will help ensure you are visible to people who do not follow you. You should identify a platform that will bring in more clients then pay for ads on it. It would be best not to go all out with the paid ads as it might be expensive in the long run. It also helps to look at how many clients you get after paying for the ads. That way, you get to know if the ads are worth it or if you should try something else.
When it comes to life coaching, getting your first client is crucial. It is what will determine if you get another client and if you can keep working. The tips above are tried and tested and have been proven to work. Try them out and see how you draw in clients that will keep your practice afloat.